Collected Data
"This has been coming for a long time"
This is just the first shot in a new system of distribution that has been building for quite a while; I’m really surprised it has taken traditional media this long to notice that frankly, they’re in long term trouble. There’s no way this trend is turning around, and what happens next is -as far as I can see- that Netflix gets bigger and bigger, and traditional media becomes less and less relevant to millennials.
A Bad Day For Traditional Media
"One part of interactive playable content with one part of scripted television style content."
Alex Wawro reporting for Gamasutra;
"For instance, if you play the interactive episode first, certain elements of the scripted episode portion will be tailored to reflect some choices made in your interactive play through," Bruner told EW. "If you watch the show before playing, some elements in the interactive portions may be presented differently than if you played first. The interactive episodes will never release without a scripted episode, they will always come out together."
He went on to add that non-interactive versions of the scripted entertainment would be made available on streaming networks and broadcast TV some time after the release of a given "Super Show" episode.
Lionsgate deal primes Telltale to make episodic TV/game hybrids
I’m not convinced that this is the future. Hybrids are tough. It’s a fine line between combining and compromise.
See also;
LIONSGATE INVESTS IN LEADING GAME DEVELOPER TELLTALE GAMES
Telltale Games CEO Kevin Bruner discusses new venture The Super Show -- exclusive
"There’s money to shake out of that little screen in your pocket"
Right now, most “second-screen” usage is more distracting than it is enriching, but that’s about to change. Soon your tablet will spring to life when you tune into your favorite show, and you’ll have more opportunities than ever to engage. The million-dollar buzzword here is Automatic Content Recognition, or ACR.
In a multi-screen future, phones don’t control TVs, TVs control phones
"Media producers are transforming the documentary experience through interactive docs and buzzy transmedia elements."
While broadcasters are using transmedia to reach previously inaccessible audiences, filmmakers are using these devices to create dialogues with viewers ahead of completing projects.
Making transmedia work for documentaries
"Screens are beginning to absorb some of the cognitive ergonomics of paper."
Now that people have several devices at work—a laptop, a phone, a tablet—they’re finding their way to a similar trick, where they use each piece of hardware for a different purpose. Consider it a new way to manage all the digital demands on our attention: Instead of putting different tasks in different windows, people are starting to put them on different devices.
How Working on Multiple Screens Can Actually Help You Focus
"Canada’s so-called “legacy media” players are voyaging into the digital space a bit late."
While analysts dismiss these “TV everywhere” offerings as defensive moves geared at protecting the media cos’ ecosystem of cable subscriptions, the companies say they are laying the groundwork to provide more of what audiences are looking for –namely, episodes of a show’s current season stacked in a library for binge-watching and past seasons available at a price...
The battle’s on, everywhere
Commercial ratings, platform-agnostic TV and streaming video stats, and measuring the entire consumer experience around screens, all remain elusive.
It’s status quo right now. Everyone says we need cross-platform measurement, and there are ad hoc solutions in place, but no one has a solution for the root of the problem, which is that different companies maintain different data sets.
The analytics dilemma
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