Collected Data

"No one has even come close to mastering the medium, but it’s clear that holding on to the traditional rules of storytelling is a surefire way to make disappointing VR."

Meghan Neil for Vice Motherboard;

The best VR at the event were the pieces where the filmmaker created a world, and you experience the story from within it. The emotion evoked from the landscape and the characters in the world is the story. It’s not about watching a series of events; it’s about viscerally responding to the energy, the vibe, the spirit of a space.


Yes, everyone recognizes that this sounds like some trippy shit.


How Traditional Storytelling Is Ruining Virtual Reality Film