Collected Data

“Unlike some of the others we still think the reason people go to the movies is to see movies.”

Brooks Barnes writing for the NYT:

But what really has the exhibition industry unnerved are two statistics released in the spring by the Motion Picture Association of America. Last year, despite a glut of extravagant action movies, the number of frequent moviegoers ages 18 to 24 dropped 17 percent, compared to a year earlier; the 12-to-17 age bracket dropped 13 percent.


To Lure Young, Movie Theaters Shake, Smell and Spritz